art director, craft witch




hiii!

I’m Hayley, the art director with blue eyelashes probably sitting in a wooden chair propped up by pillows likely noodling in photoshop, pinteresting (yes, pinterest as a verb), making a list, making a keynote, or singing an ad jingle all while coming up with ideas with an eye toward visuals with a sense of tangibility, that are sticky, simple, clever, and something I actually want to make.

When I’m not in said wooden chair propped up by pillows, I’m probably running, making a card, singing, sitting on the beach, running, sipping a cappuccino, hiding behind the latest WIRED mag, DIYing, at an estate sale, running.. . you get it. :)

If I were you and wanted to email me, I’d click right here.

Experience


2022 - Present
Freelance Creative

2021 - 2022
McCann New York - Sr. Art Director

2013 - 2021
Ogilvy New York - Intern to Senior Art Director

2012
FCB New York - Intern

Fashion Institute of Technology

Advertising Design, BFA
Communication Design, AAS

Hyper Island Stockholm
Interactive Art Direction

*Fun Fact*
Dual citizen US & EU

Mentions


2024

Invisalign - “Invis is Drama-Free”
    Clio - Bronze - Creative Effectiveness
    Addy (National) - Silver - Internet Commercial Campaign
    Addy (NY) - Gold - Social Media Campaign
    Addy (NY) - Silver - Integrated Campaign
    Communication Arts - Best Series - Digital Advertising
    Shorty - Winner, Highest Honor - Short Form Video
    Shorty - Gold - Integrated Campaign
    Shorty - Gold - Healthcare
    Reggie - Silver - Age Targeted Marketing

2019
AdCouncil - Prediabetes PSA
    Lürzer's Archive - Social Cause & Environment

Chemours - The Overlooked
    Cannes Lions Shortlist - Radio & Audio
    AICP Shortlist - Original Music

2018
Creative LIAsions Attendee
    London International Awards

2016
BrokerCheck by FINRA
    Effie - Silver - Small Budgets, Services

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